Showing posts from July, 2015

MSW Interactive Designs: Proud Members of the Lake of the Ozarks Community

MSW Interactive Designs has been hard at work preparing for the 7th Annual Great Bagnell Dam Duck Drop this weekend! Not only are owner's Mike and Sandy involved in the Ozarks Coast Kiwanis Club, but MSW is also a Gold Sponsor of the Duck Drop event. From helping to organize the event to maintaining the website, MSW Interactive Designs is proud to be a part of an event that raises funds for local non-profit organizations!

Great Bagnell Dam Duck Drop 
The Duck Drop event kicks off Friday morning with the 3rd Annual Duck Drop Golf Tournament! Crazy holes & fun obstacles will be placed around the course to test your game! The event is a 4 person scramble, with a ladies flight this year. Registration and breakfast is at 7 am, with an 8:30 shotgun start. Then join us Saturday, August 1st in the Family Fun Zone, which opens at 10 am. Children of all ages can enjoy games, bounces houses, a dunk tank, martial arts and dance demonstrations, food and lots of prizes. At Noon, the ducks s…

5 Tips for Creating a Brilliant Blog Title

Sometimes the title of the blog is the hardest thing to come up with. How many times have you had some really great content to share with the world, but you just can't come up with those few little words to sum it all up in one title? Unfortunately, the title can make or break your blog. If you can't draw the reader in with the title, chances are they won't even click on it to read it. Here are 5 tips to help you come up with attention-grabbing headlines:

1. Start with the Content. 
You don't have to start with the perfect title. You're allowed to revise once, twice or even a few more times. If something magical doesn't come to you right away, don't stress about it! Start writing the blog content and maybe something will come to you.

2. Tell the Truth. 
While you may be quite excited about your topic, be sure not to exaggerate things. For example, a blog titled "Why Facebook is the Only Social Media Channel You Need to Use" may grab someone's …

7 Tricks to Take Your Social Media Campaign to the Next Level

Many businesses, small and large, are starting to realize the importance of social media and how it can help you grow your business. Just doing Facebook however, isn't enough. A combination of social media channels working together with your website is key. Here are 7 tips to take your social media campaign to the next level:

1. Spice Up Your Headlines
I could have titled this blog "Ways to Improve Your Social Media," but I didn't. Instead I chose something a little catchier, something that would draw the customer in and make them want to read it. What are these tricks that she is talking about? Headlines are the first thing that someone sees and if you don't grab their attention right away, chances are they won't even make it to the end of your blog. Headlines aren't just for blogs though, you can use them in your posts too! For example using Testimonial Tuesday or Travel Tip #1 in all caps at the beginning of your post is a great way to make your posts…

Are You Focusing on the Right Keywords?

Transitioning to Long-Tail Keywords
When the internet first came about, determining the best keywords to use was based on three different qualities: relevance, search volume and competitiveness. However, the internet has changed a lot over the years and continues to change daily in size and also how people are searching. Your potential customers are now using what is known as "natural language search." While those original three qualities are still extremely important, finding the right keywords has become a little more complex. With over 900 million websites in existence and more people focusing on SEO, the internet marketing landscape has become incredibly more competitive.

Natural Language Search 
Mainly due to the increase of mobile search, with the ability of speaking your search into your phone, people have changed the way they phrase their searches. For example, in the past people would search for "website designer Lake of the Ozarks" and now they might sear…