Put the Web to Work

Tips, Tricks & Lessons Learned for Google Success Search engine optimization involves more than just your website. Your entire online presence can have an affect on where Google ranks your website. Good social media and blogging can also drive traffic to your business website. Compelling images and valuable content keep the customer engaged longer. Let's dig a little deeper into the Google algorithm and take a look at some other SEO factors. SEO is not a quick fix.  Results in search engine ranking take time. Keep in mind that your competition is trying to rank too.  If someone guarantees you a #1 ranking, run away, fast! The Google algorithm is evolving and ever changing. There are so many factors involved, and no one knows what ALL of them are. Some factors matter now, some mattered yesterday. Some may matter tomorrow and some may matter more than others. In addition, some of the factors that may matter to Bing, don't matter to Google and vice versa. Domain F...

Are you utilizing social media to its full marketing potential? Sure, Facebook is still the "big dog" in the social media world, but who's to say that won't change? It's important that your business is present on several different social media channels. Why? Each channel has a different set of demographics, offering you even more ways to reach your customers! Business Facebook Page Facebook is obviously the top social media platform today. It is the second most popular website on the entire web, trailing only to Google. Facebook has more than 1.3 billion users. With a multitude of age ranges, income levels and education levels, you can reach just about any demographic you're looking for on Facebook. Facebook is great for building customer relationships, as well as increasing brand awareness and brand loyalty. Plus, the average times users spend on Facebook is 40 minutes per visit! Business Twitter Account Twitter has around 600 million users, most ...