Put the Web to Work

2018 is the year to amp up your internet marketing strategy! You know you need to do it. Having an updated and mobile-friendly website is a great start, but this alone is no longer enough. An effective internet marketing campaign has several critical components, all of which are important for great social reach and great organic search engine rankings. Businesses with successful internet marketing campaigns tend to include not only  social media marketing , but they also produce consistent high-quality e-newsletters, have a testimonial gathering strategy, include a re-marketing strategy, and many are also utilizing SMS text messaging in their campaigns to drive traffic and draw in customers. In reality, most businesses today aren't truly leveraging the full power of a robust internet marketing campaign simply due to lack of time and expertise. If you're one of them, consider these five reasons why you should really consider amping up your internet marketing mix this year. ...

Email can be one of the greatest ways you can access and reach your customers. If you haven’t considered email marketing , now may be a great time! If you use email for marketing , are you using it in the most effective way possible? Check out these do’s and don’ts to help you build a strong email list and produce quality content that they WANT to read! DO Send Emails to Lists That Want to Hear from You It’s important to make sure that your list of contacts actually want to read your information. CAN-SPAM laws crack down hard on email lists that contain people who don’t want to get your emails. Because of this, we don’t recommend buying email lists. We DO recommend that you put a sign-up form for your e-newsletter on your website and social media. You can also ask customers if you can add them to your contact list. DON’T Send an Email Without a GOAL What is the goal of sending out your newsletter? If you don’t have a defined goal, you won’t be getting defined results. Her...

Let's face it, these days most businesses offer WiFi and it is one of the first things a customer checks when they step in your doors.  Do you offer WiFi at your business ? If you do, it's time to make your WiFi Smart!  MSW Interactive Designs can help you set up your Smart WiFi and start capturing customer data right away.  This technology is truly a game-changer for brick and mortar businesses!    Smart WiFi is what your business needs in 2018 to grow your customer data base and help automate your online review reputation management process.  This amazing technology will set you apart from your competitors and help you grow your business.   Let's start off explaining.....What is Smart WiFi? Our Smart Wifi solution connects to your existing WiFi router to help gain customer data and automate your online review process .  If you currently have a WiFi router, this small box will connect to your existing system.  Our team at MSW ...

2017 was a very exciting year at  MSW Interactive Designs !  We shared many tips for great content marketing, industry trends and helpful ideas on how to grow your business.  We explored topics in website design, Search Engine Optimization (SEO), social media, FAQ’s, E-Newsletters, Facebook video and so much more. We thought it would valuable to re-share some of our most read blogs from 2017 that are still relevant in 2018! - 1 - 5 Internet Marketing Basics-Every Business Should Know In today's fast-paced digital, mobile world, almost all modern consumers begin their search for products and services online. Consequently, developing and maintaining a strong online presence for your business is a key component of its success. Today, our internet marketing company in Missouri is here to share with you some basic - but crucial - information about marketing your business online . You Need A Stellar Website SEO Is Not A "One And Done" Operation Your Business ...