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Showing posts from December, 2015

5 Marketing Resolutions for 2016!

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The New Year is here and we can't believe 2015 is already over! Have you thought about any New Year's resolutions for your business? As we plunge into 2016, MSW Interactive Designs challenges you to make some resolutions for your marketing. Try to accomplish these 5 goals next year to push your marketing to the next level.

1. Be More Social. 
Social media continues to be a big component in online marketing success. Not only does it help you spread the word about your business, create customer relationships and set you up as an expert in your industry, it also helps with your search engine rankings. Plus, if you're not active on social media, you're missing out on opportunities that your competition is most likely already taking advantage of. Make one of your New Year's resolutions to be more active on social media in 2016 and see where it takes you!

2. Update Your Website. 
When ranking websites, Google looks for hundreds of different things, including fresh conte…

3 Ways to Get People to Sign Up for Your E-Newsletter

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E-newsletters are one of the best ways to stay in front of your customers on a regular basis. The good news is that e-newsletter marketing is relatively inexpensive.  In order to have a successful email marketing campaign, increasing the number of people that opt-in to your e-newsletter is critical. With the overwhelming amount of email flooding inboxes today, enticing people to sign up for your e-newsletter can be challenging. Here are 3 strategies for getting people to sign up for your e-newsletter.

1. Make it EASY for People– Add a Signup Form to Your Website.  
Make sure people know that you have an e-newsletter they can subscribe to. The best way to do this is to place a signup form directly on your website. We recommend this signup form be placed prominently on your home page, with a clear call to action. Tell your website visitors what kind of content you will be offering in your newsletter, and reassure them their email address will only be used for the e-newsletter.

2. GIVE t…

9 Ways to Engage Your Twitter Followers

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While Facebook is still king, more and more people are using Twitter each day. It's important that your business is using both when it comes to social media marketing. How, exactly though, do you engage people on Twitter? With only 140 characters available per post, it's important that you make your message stand out among the massive amount of tweets sent each day. Here are a few tips for not only tweeting effectively, but how to actually engage your followers with your Twitter activity:

1. Show Some Personality. 
Use your Twitter bio to express your personality. Don't just be a boring business, show your followers that there is a person behind that business that cares about their customers. People want to engage with real people, who have their own thoughts and opinions.

2. Tweet Consistently, but Not All at Once. 
You don't want to constantly bombard your followers with tweets, however be consistent. Post on a regular basis and space the tweets out so that they aren…

Mike Waggett Honored with 2016 Community Impact Award

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MSW Interactive Designs (MSW) is very active in our local community, and is proud to announce that co-owner Mike Waggett has been selected as one of five 2016 Community Impact Award recipients. Each of these recipients were nominated and chosen based on their leadership qualities, vision, and ethical & moral values, as well as their community involvement. Lake Lifestyles Magazine and Central Bank Lake of the Ozarks will he hosting a reception to honor these recipients at Tan-Tar-A Resort on Wednesday, January 6. Doors open and silent auction begins at 5:30 pm. The program will begin at 6:30 pm. Tickets are $10 at the door. We would like to invite all of our clients to come out and celebrate with us! Here is some information about Mike's involvement in the community:

Mike moved to the lake in 2009 after retiring as a Colonel from the United States Air Force after 24 years of service.  He is my husband and now my business partner for MSW InteractiveDesigns, LLC (MSW). We moved to…