Does My Website Need a Security Certificate?
The answer is probably YES, and here’s why. Google has recently announced that it will begin to flag websites as “Not Secure” and will then display a warning that proceeding to the website is “not safe.” This can impact your site traffic and conversion rates. Here’s why this is happening and what you can do about it. HTTP vs. HTTPS HTTP stands for Hypertext Transfer Protocol. It has been around since the world wide web was born, and it has been a general framework to ensure authentication for browsers connecting to servers. HTTPS stands for Hypertext Transfer Protocol Secure, and without getting too technical, it’s an additional and separate layer of protection that Google is forcing websites to use. Does My Website Need to be Secured with HTTPS? Unless you have an e-commerce website or need to capture sensitive info like a social security number, you really didn’t need to worry about HTTPS (until now). Most websites are static, brochure-style websites that provide ...