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Showing posts from November, 2014

14 Pinterest Marketing Tips

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According to the Pinterest for Business blog, nearly 2 million people save product pins to one of their boards every single day.  They don't just dream about having those things though, many of them actually purchase them. Data from Nielsen shows that 93% of shoppers shopped online within the past 6 months.  Wayfair's research showed that pinners spend 50% more on average than other social channels and they'll also spend 20% more than those referred by non-social channels such as search.  So how do you get these pinners' business?  Get your business noticed on Pinterest with these 14 Pinterest marketing tips!

1. Title Boards with Keywords Pinterest is similar to a search engine because people can type in certain keywords to bring up the pins they are interested in.  You can make your boards more finable by using some of your keywords in the board titles.  For example, MSW Interactive Designs has a board labeled Social Media Marketing and another labeled Blogging becau…

4 Reasons You Need a Business Blog

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You keep hearing about businesses blogging, but why are they doing it? You've probably read a blog or two, maybe even without realizing it was a blog.  The idea of business blogging is to get great content out in front of your customers. With the increase in social networking, blogging is vital to your online marketing strategy.  Here are 4 main reasons you need to start a business blog today!

1. Increase Your Search Engine Rankings
Fresh content is one of the key factors that Google looks for when ranking websites.  Although updating your website is important, writing a blog gives you the opportunity to put even more great content out there.  Incorporate the keywords that your customers are searching for in your blog content.  Every time you publish a new blog, its one more cue to Google that your website is active and they should be crawling it regularly to see what content they should rank.  Through our client social media marketing here at MSW Interactive Designs, we have see…

Thank You to Our Veterans from MSW Interactive Designs

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Veterans Day is a national holiday paying tribute to all American veterans.  It originated as "Armistice Day" on November 11, 1919, the first anniversary of the end of World War I.  In 1926, Congress passed a resolution for an annual observance and November 11 became a national holiday beginning in 1938.

Originally the concept of the holiday included parades and public meetings, with a brief suspension of business beginning at 11 am. Today, many of these traditions still take place and many businesses shut down for the day.

Thank You to Our Veterans! 
The team here at MSW Interactive Designs, would like to thank all of our veterans for everything you've done for our country!  A special thanks goes out to one of our owners, Mike Waggett!

Colonel Michael L. Waggett
Colonel Michael L. Waggett retired as the Commander, of The I.G. Brown Training and Education Center, McGhee Tyson Air National Guard Base, TN in April of 2009.  He entered this position on 31 May 2006.  He had…

When was the Last Time You Updated Your Website?

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If you don't have a website for your business, you're a little bit behind the times.  If you have a website, but it was built 10 years ago, you're probably still behind!  Your website needs fresh, updated content in order for it to work for your business. Google is looking for fresh, relevant content to place at the top of its search results and that's just one of the many reasons you should consider updating your website!

7 Reasons to Update Your Website
1. Search Engine Rankings - Are you showing up on page 1 of Google for the terms people are searching for to find your business?  If not, you need to consider those keywords people are searching for and update your content to include those.  If you're a website design company at the Lake of the Ozarks, you want to be on that first page when someone types "web design Lake of the Ozarks" into their Google search box.  When 75% of users aren't clicking past the first page of search results, you need to …