When was the Last Time You Googled Your Business?
Let's face it...Google is practically King when it comes to the internet. If you're business doesn't show up in Google results, most likely you're not going to be found! With Google periodically making algorithm changes and businesses struggling to keep on top of technology with new content, those search results are changing daily. It's important to know where you stand and what people are seeing about you and your business! For businesses that rely mainly on online search to generate new customers, keeping your business in tip-top shape in search results is imperative. Check out these three tips from Direct Marketing News for auditing your business online to start improving how people view you on the web! 1. Do you own the search engine results pages (SERPs) for your business name? Knowing how frequently your business name shows up in search results and what those links say about your business is a good test of your overall web presence. Since a lar