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Showing posts from December, 2008

Quick & Easy Blog Recommendations

Blogs are effective and powerful tools for increasing not only your sales, but your search engine rankings, as well!

An October 2008 study from BuzzLogic and JupiterResearch shows that 27% of Internet users read blogs, and one in five are influenced by them when considering a purchase. That's almost 1/3 of all Internet users who read blogs, and 20% of those readers are influenced by what they read. Imagine the number of prospective clients for your business who make up this group. It's astounding!

Given this information, it's important to put some thought into your posts ... and not just the content. Consider your blog title and blog tags, too!

Quick & Easy Blog Recommendations

Blog Title: Your blog title should not just be compelling, but it should also contain the primary keyword phrase that you want to see the blog post indexed for. Put some thought into writing a great keyword rich title. It's the headline for your readers to capture their interest, and it's …

Recommitting to this Blog

MSW Interactive Designs has several blogs, each focusing on different topics and aspects of the business. Throughout 2008, I was focused on growing our wedding blog, so the bulk of my available blogging time was dedicated to posts and promotion of http://wherebridesgo.blogspot.com/.

As we approach 2009, one of my goals is to recommit time to this blog, "Put the Web to Work". It's important to be able to share changes in the online landscape with my clients and provide useful resources to help them grow their online presence.

The early focus will be about the online advertising environment, but we'll also include resources for search engine optimization and social networking.

Enjoy a Merry Christmas and watch for more from our "Put the Web to Work" blog in 2009!