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Showing posts from April, 2012

Pin Your Way to More Business

“Pin” your way to more Business! You may have heard about a new social media channel called Pinterest, and you likely rolled your eyes and thought, “Just what I need…another social media fad to take up more of my time.”   In reality, Pinterest is rapidly becoming another great avenue to promote your business and build your brand. A few facts about Pinterest that might convince you to start pinning: Pinterest drew 23.7 million first time visitors in February alone (up from 3.5 million in September) Pinterest is ranked by Experian Marketing Services as the third-most-popular social networking site behind Facebook and Twitter. Approximately 70% of Pinterest’s users are women – studies have suggested that 85% of household decisions are made by women. 21% of Pinterest users have purchased products after seeing them on the site. Lowe’s reports a 32% jump in followers on their Facebook page after incorporating Pinterest