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Showing posts from November, 2006

Featured Website: BrideandGroom.com

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BrideandGroom.com contracted MSW Interactive Designs LLC for a website redesign in May of 2006. Their old website had a significantly dated look and feel, plus it was lagging in the search engines and basically underperforming all the way around.

We quickly went to work updating the graphics and the structure of the website. Budget was a driver on this site, so we opted for a basic database solution to meet their needs for now. The site features advertiser banners, listings, and click-through tracking on the ads. Currently brideandgroom.com targets dallas wedding, austin weddings, houston weddings, and west coast florida weddings. New markets will be added to the site a the client's budget allows.

In order to improve the search engine ranking of the site, we offered several recommendations, including adding more content to the website. The site now features several great articles on weddings and wedding planning. Brides must complete a short online sign-up form to obtain the article…