Put the Web to Work

A year ago, we presented a column on Responsive Website Design.  It was a relatively new design concept and it is a tool for developing websites that provide an optimal viewing experience across a wide range of devices (from desktop computer monitors to mobile phones).  We recently talked with a great client of ours who wanted to build a new website with a responsive design…we talked about the pros and cons of RWD and the decided to go with a more traditional desktop design with a stand-alone mobile website.  We want to share these pros and cons once more with you! Responsive Website Design – Advantages There are several wonderful advantages to having a responsive design with your website.  One of the biggest advantages is that the site displays very nicely across all devices and all screen sizes. You also have one complete view for all traffic to your website, since it does not force re-directs to a different URL like a stand-alone mobile website does.  Responsive websites

Goodbye 2013 and hello 2014!  We have attempted to provide you advice on many topics over the past few years and we want to thank all of our readers for their input and for contacting us to learn more about website design, search engine strategies, mobile websites, and social media creation and engagement.  To start out 2014, we want to provide you some food for thought as you strategically guide your business with your web presence. In 2014 according to Forbes, “Investment in Social Media will become a Necessity, Not a Luxury.” Benefits of doing social media: 1) Improved social signals which factor into your search engine ranking 2) Company branding and brand awareness 3) Word of mouth advertising 4) Increased customer loyalty and trust and greater reach and influence Trends in Social Media for 2014 The Social Media landscape continually evolves and for a business to successfully leverage this powerful business tool, you should be considering what 2014 will br